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”Sales is Storytelling. Storytelling is Sales.” Lunch & Learn Recap

In October I had the pleasure of co-leading a lunch and learn for a cohort of entrepreneurs in the gBETA program, with my friend and...

Grassroots Selling should be a component of your sales strategy.

Grassroots selling refers to a sales strategy that focuses on building relationships and making sales at a local level, typically by...

Sales & Stories: The Strength of Storytelling in Sales

In the sales industry, where numbers, features, and cold hard facts often dominate discussions, the power of a well-spun story can...

The Final Stretch: Harnessing an Abundance Mindset to Conquer Year-End Sales and Growth Goals

With only two months left on the calendar, many of us find ourselves in the midst of a rigorous sprint. Sales professionals and business...

Serving Across Generations: A Guide for Sales Professionals and Business Owners

In today's marketplace, sales professionals and business owners are increasingly confronted with the challenge of serving a...

Synergy of Sales, Marketing, Communications, and Public Relations in a Comprehensive Growth Strategy

The successful growth of an organization, whether it’s a small to medium business, nonprofit or enterprise organization is the result of...

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